Pitch for Stora Skuggan, Berghs School of Communication, 3D, Spring 2024
The Swedish fragrance label Stora Skuggan introduced a brief to create a 3D animation to symbolize the fragrance note ‘tar’. 

For me, tar is nature combined with darkness. The note is hard and soft in both ways. 

The animation with the bust drooling tar shows the nature elements glass and stone, in combination with the dark setting. It’s also the bombastic and vulgar which visulize Stora Skuggan’s design.

©MAJA JANSON 2024