The exhibition Vroom is an exhibition at the fictive Museum of Scarlet Red, an exhibition about racing through time.

We were assigned to do a poster only containing letters, grids and shapes from an existing font family. The concept of the poster was aimed to be created from a color pigment, where I assigned the color Scarlet Red.

When discovering Scarlet Red, I found that the pigment could also be referred to as Racing Red. The poster therefore presents an exhibition about the racing cars using typography to create a feeling of speed.